Kikim Media. A true story, honestly told, can change lives.
  • Projects
  • News
  • Shop
  • About Us
  • Contact Us

In Defense of Food

Join best-selling author Michael Pollan on a fascinating journey to answer the question: What should I eat to be healthy? Cutting through confusion and busting myths and misconceptions, In Defense of Food shows how common sense and old-fashioned wisdom can help us rediscover the pleasures of eating and avoid the chronic diseases so often associated with the modern diet.

Pollan's journey of discovery takes him from the plains of Tanzania, where one of the world's last remaining tribes of hunter-gatherers still eats the way our ancestors did, to Loma Linda, California, where a group of Seventh Day Adventist vegetarians live longer than almost anyone else on earth, and eventually to Paris, where the French diet, rooted in culture and tradition, proves surprisingly healthy. Along the way he shows how a combination of faulty nutrition science and deceptive marketing practices have encouraged us to replace real food with scientifically engineered "food-like substances." And he explains why the solution to our dietary woes is in fact remarkably simple: Eat Food. Not Too Much. Mostly Plants.

Pollan argues that many of our troubles stem from thinking about foods in terms of the nutrients that are in them - a tendency fueled by the food industry's practice of making health claims on their products based on which nutrients they've added (for instance vitamins, fiber or Omega 3s) or taken away (most famously fat). But science shows that a wide variety of diets can be healthy, provided they consist of the kind of whole foods our species has evolved to eat, which include all the nutrients we need.

The film examines everything from the latest science about Omega 3s and 6s to what we're learning about the biochemical roots of our craving for sugar-and how too much sugar can overwhelm our ability to process it. It looks at why nutritional guidelines that advised reducing fat in our diet had the unintended consequence of increasing obesity-as well as what the latest studies show about the benefits of a plant-based diet and the role of the trillions of bacteria in our gut - an emerging new field of nutrition science that is changing the way scientists think about food and health. And it reveals how hidden environmental cues influence not only how much we eat but also what we eat.

Based on this research, In Defense of Food offers viewers simple, practical advice throughout the program about how to eat healthier, such as "Don't eat anything your great-grandmother wouldn't recognize as food," "Eat only foods that will eventually rot" and "Treat meat as a flavoring or special occasion food." It's indispensable viewing for anyone interested in the relationship between food and health.

News

In Defense of Food World Premiere

May 1, 2016 --In Defense of Food, based on the book by Michael Pollan, premiered on PBS December 30th at 9pm. We are now in the midst of an extensive community and educational outreach campaign. Find out more by contacting us at eatfood at kikim dot com or follow us on facebook at facebook.com/indefenseoffoodthemovie.


Documents

Press Kit

Related Projects

Science, Technology and Medicine

Broadcast Television

Share This Project